The Spirit of the Times

So while I was at work today, I found out that Barack Obama will be announcing his choice for running mate soon. The weird thing was that I found out first via Twitter. Then about an hour later I saw it on Digg. I had even been to nytimes.com twice already this morning, and saw nothing there.

I just signed up for Twitter while at ad:tech last week (because I'm determined to figure out what the appeal is - still tbd), so I'm not an avid twitterer. Yet that was how I found out about the VP annoucement, so I guess you can score one for the latest shiny object.

This "Be the First to Know" thing seems pretty cheesy to me. Kind of like admiring a home run while you're still in the batter's box, or doing a ridiculous touchdown dance. Act like you've been there before.